Privacy Policy

Introduction to POPI

The Protection of Personal Information (“POPI”) Act emanates from Section 14 of the Constitution of the Republic of South Africa, 1996, which section provides that everyone has the right to privacy, and it includes a right to protection against the unlawful collection, retention, dissemination and use of personal information.

The POPI Act has been promulgated to regulate the processing of personal information by public and private bodies in a manner that gives effect to the right to privacy, subject to justifiable limitations that are aimed at protecting other rights and important interests.

Ambassador Auctioneers is committed to protecting your privacy and the confidentiality of any personal information that you provide to us.

The purpose of the policy below is to inform our clients about the type of personal information Ambassador Auctioneers collects and the ways in which it is collected, used, shared, protected and stored.

By accessing Ambassador Auctioneers website and subsequently providing information, or when you provide us with your personal information directly, you indicate your acceptance of this policy.

Ambassador Auctioneers reserves the right to change this policy from time to time. To view our POPIA Policy please click on the link below:


What is personal information

The POPI Act defines personal information as “information relating to an identifiable, living, natural person and where it is applicable, an identifiable, existing juristic person”. Examples of personal information include, but are not limited to, names, addresses, contact numbers, email addresses, demographic information and financial information.

Scope of our Privacy Policy

  • To disclose how and when we obtain information for a specific purpose.
  • To ensure that the information is relevant and up to date.
  • To have reasonable security measures in place to protect the information.
  • To only keep the necessary information and delete information no longer required.
  • To allow you to obtain or view your information on request and update it.

Access to and Correction of your personal information

You have the right to request a copy of the personal information we hold about you, and, you have the right to ask us to update, correct or delete your personal information. Please refer to our PAIA Manual below.

Your personal information will be destroyed once it is no longer necessary for achieving the purpose for which it was collected, provided that it is not required to be retained in terms of our contractual obligations or by law. To view our PAIA Manual please click on the links below:


Should you have any questions pertainig to personal data being collected, stored, shared or processed by Ambassador Auctioneers or if you widh to excersise any of your data rights, queries can be directed to our Information Officer by email.